The core goal

Our aim is to bring affordable luxury to everyday jewellery. We offer elegant, korean inspired pieces that elevate any look. We believe jewellery should be both stylish and wearable, enhancing confidence and self expression without compromising on quality. Our mission is to curate timeless minimalist designs that blend sophistication with modern trends making high quality aesthetics accesible to everyone. Through thoughtful craftsmanship and a chic, clean aesthetic, THE SHIMMERS STORE, aims to become a go-to destination for those who love delicate yet statement making jewellery

Sushmita Mitra – FOUNDER

Our vision & values

At The Shimmers Store, our vision is to redefine everyday luxury by making elegant, high quality jewellery accessible to all. We aspire to be a brand that empowers individuals to express their unique style with pieces that feel timeless yet effortlessly modern. As we grow we aim to become a recognised name for for chic minimalist jewellery that blends sophistication with affordability, inspiring confidence and self expression in every wearer

Our brand is built on quality, elegance and authenticity. we prioritize craftmanship, ensuring that every piece is thoughtfully designed to be both stylish and durable. Affordability without compromise is at our core, making luxury attainable for everyone. We believe in sustainability and ethical sourcing, striving to minimize wastage and promote responsible practices. Above all The Shimmers Store  values self expression, celebrating individuality through jewellery that enhances personal style with grace and confidence.

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